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Temporary Signage Policy

Temporary signage includes any sign or display placed on any campus property that is not permanently installed by Facilities Services or a third-party contracted by the university. This includes, but is not limited to:

Banners, directional signs, yard signs, sandwich boards, A-frames, feather flags, sidewalk stickers, and pennant streamers.

This policy applies to university administrative and academic units and their staff and faculty, as well as registered student organizations, for university-affiliated activities. Non-university or outside organizations, businesses, or individuals are not allowed to place signs on university property. Signage will not be approved or disapproved based on the sign’s message or content.

This policy does not include the distribution of posters, fliers, or handbills on campus. Students, faculty, and staff should reference the “Literature Distribution” policy in Hilltopics for more information.



GENERAL GUIDELINES

  • The Signage Request Form must be submitted and approval received before placing temporary signage on campus. Requests will be reviewed by the Office of Communications and Marketing (OCM) and Facilities Services (FS). Requests for temporary signage on the Ag Campus will be reviewed by UTIA’s Marketing and Communications office (UTIA M&C). A decision to approve, deny or modify the request will be returned to the requester within three business days.
  • The Signage Request Form can be found at brand.utk.edu/signagerequest.
  • The Signage Request Form should be completed at least two weeks prior to event for all types of signs except pole banners. Pole banners must be requested at least four weeks prior to preferred installation date.
  • Signage must promote or support a specific event, series of events, or initiative.
  • Signage may not be displayed on, or attached to, building exteriors, structures, railings, or handrails (except by express permission from OCM, FS or UTIA M&C).
  • Signage that requires placing a spike, post or base in the ground (including bow banners, feather flags) must be installed by FS to avoid damage to underground utilities. Pole banners must also be installed by FS. All other approved temporary signage (including yard signs) may be placed by staff, faculty, or students following approval, following the guidelines within this policy.
  • Signage may be displayed no earlier than two weeks before the start of the event, and must be removed within 24 hours after the event (or the next business day).
  • Signage installed by FS will be removed by FS following the event.
  • Signage promoting recurring events or ongoing initiatives may request standing approval. Extended display schedules will be considered on a case-by-case basis.
  • Approval may be revoked if any of the guidelines within this policy are not met.



BASIC CRITERIA FOR APPROVAL

OCM and FS will consider the following conditions of each temporary signage request to determine whether or not the request will be approved. Signage will not be approved or disapproved based on the sign’s message or content.

  • Adherence to general guidelines (above)
  • Location requested (see “No-Signage Zones” below)
  • Number of other requests in the same vicinity
  • Timeframe requested
  • Adherence to university brand guidelines (academic and administrative departments only)



ADDITIONAL GUIDELINES

(MUST ALSO MEET ALL GENERAL GUIDELINES ABOVE)

Yard Signs, Bow Banners, and Feather Flags

  • Must be placed in landscape beds where possible. Turf areas are maintained regularly and removal may be necessary.
  • Must be placed at least 36 inches away from sidewalks and curbs to avoid damage to irrigation systems. If damage occurs, responsible unit will be responsible for repair costs.
  • Signage that requires placing a spike, post or base in the ground (including bow banners, feather flags) must be installed by FS to avoid damage to underground utilities.
  • Yard signs may be placed by the requestor.

Sandwich Boards/A-Frames

  • May not be placed in locations that will impede pedestrian traffic or vehicle visibility.
  • Must allow five feet of clearance around any sandwich board in an open paved area or sidewalk.
  • May not be placed in landscape beds or turf areas.
  • May only be secured with self-contained weighting systems.
  • May not be chained or cable locked to University property (including, but not limited to trees, bollards, railings, street or lamp posts, and buildings).

Sidewalk Stickers

  • Must have textured surface to be slip-resistant.
  • MUST be removed immediately after event by requesting unit or installer.
  • May not be placed on steps or stairs due to visibility and ADA issues.

Pole Banners

  • The size of banners that can be accommodated varies across campus depending upon the hardware on the poles. Banners must be sized to fit existing hardware and banner material must meet certain minimum requirements. Contact OCM (865-974-2225) for details.
  • The exact dates when banners are put up and taken down depends on the availability of appropriate staff from FS.
  • There may be a fee charged by FS for putting up and taking down the banners.



“NO-SIGNAGE” ZONES

Temporary signage may not be placed in the following campus locations:

(Exceptions may be allowed under special circumstances, but only with express permission from OCM and FS or UTIA M&C)

  • Torchbearer Plaza
  • Circle Park Lawn
  • Ayres Hall lawn
  • Pat Summitt Plaza
  • Campus gateway entrances (Neyland Dr/Lake Loudoun Blvd, Neyland Dr/Joe Johnson, Neyland Dr/Kingston Pk, and Cumberland Ave/Estabrook Rd)
  • Seal on Johnson-Ward Pedestrian Walkway
  • Engraved “Torch” on the pedestrian mall by Haslam College of Business
  • Blueberry Falls
  • Student Union (north side along Cumberland Ave)
  • Median on Volunteer Boulevard
  • UT Gardens (except by the UT Gardens staff)
  • Native American Interpretive Garden (burial mound)




TEMPORARY EXTERIOR SIGNAGE GUIDE

SIGNS & BANNERS

  1. Do not hang signs or banners from bridges, buildings, or railings.
  2. Do not adhere signs to buildings.
  3. Do not adhere signs to poles or site furnishings.
  4. Do not attach signs to trees.

LIGHT POLE BANNERS

Submit required request form at brand.utk.edu/pole-banners

  1. Roadway Pole Banner 24″ x 120″
  2. Pedestrian Pole Banner 18″ x 72″

FEATHER BANNERS, YARD SIGNS & SANDWICH BOARDS

  1. Do not place signs in planters or grass. Signs are allowed landscape beds.
  2. Place in lawn spaces more than 3 feet from the edge of sidewalks.
  3. Feather banners may be placed on plazas. Do not interfere with building entrances.
  4. Marquees or Sandwich board signs can not be secured to light poles, site furnishings or trees. 5lb sandbags may be used if necessary to hold sign in place.
  5. Marquees or Sandwich board signs may be placed on sidewalks with a minimum 5 feet clear for pedestrian traffic. Signs can not block ADA access, steps or building egress.

APPLIED GRAPHICS

  1. Do not apply graphics on steps.
  2. Non-slip graphics adhered to sidewalk surfaces are allowed if post-event removal is included.

CHALK

  1. Use chalk on sidewalks only.
  2. Do not use chalk on buildings or site walls.

Label all yard signs and sandwich board signs with:

  • Group/Organization Contact Information
  • Date Installed
  • Date To Be Removed/Collected by group or organization

All unlabeled signage or signs left after the removal/ collection date are subject to removal and disposal by the Campus.