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Graphic Guidelines

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Checkerboard

The checkerboard must be four squares high.




Smokey

Everyone loves Smokey, and he is a great representative of our university; however, his image is trademarked and is governed by the Office of Trademark Licensing. If you would like to use Smokey’s image, please contact Mike Keener at 865-974-1444.




Tri-Star

The Tri-Star is an emblem of the state of Tennessee which represents the state’s three geographical areas. It is not an emblem for the University of Tennessee. Consider using the Power T or your division’s logo instead of this state-wide symbol.