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Our logo is at the front and center of our brand identity.

Our logo is our primary identifier, and a logo must be present on all communications from the university. Depending on the medium, message, and audience, you may choose to use the university logo, tagline logo, or a unit logo.

In addition to our logos, unit shortcuts allow campus entities to informally communicate their name and affiliation with the university.

Logo Liaisons

Logo files are not available for download. Each college, department, center, and office has a logo liaison who has received official logo files from the Office of Communications and Marketing. If you have any questions about using logos, you should contact your liaison.


The flagship campus of the University of Tennessee System and partner in the Tennessee Transfer Pathway.